LEARN

Introducing LEARN by Hattaway Communications

LEARN by Hattaway Communications is our new learning platform for Strategy, Science, and Storytelling. Whether you’re building a brand, selling a product or service, mobilizing people for a cause, or promoting a program or policy—LEARN helps you communicate with maximum motivating power.
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In our first online course, One-Minute Message: How to Create Your Ultimate Elevator Pitch, we share insights from communications science and tools you can use to craft concise, powerful narratives that capture people’s attention and imagination. Packed with real-world examples from business, government, and nonprofits, this 12-lesson course equips you to create an elevator pitch about anything that will help you inspire and engage anyone—in just about a minute.

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The One-Minute Message: How to Create Your Ultimate Elevator Pitch

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$375
Course Starts October 15

Learn new skills and a set of proven, science-based frameworks you can use time and again to craft powerful messages and strategies. You will learn:

To answer simple but critical strategic questions—to help you identify your priority audiences and objectives.
To apply insights from communications science about what drives our decisions and behaviors—and how to use the power of narrative to persuade and motivate people.
To craft an elevator pitch in the form of an Aspirational Narrative—to communicate about any topic in a way that will inspire and engage people.

In just a few hours, you’ll be thinking in new ways about how to communicate with the people you need to motivate and mobilize to achieve your goals.